Unlock Hidden Value
in Your Business
Unlock Hidden Value
in Your Business
Hosted by David Sherry
Hosted by David Sherry
U1
U2
U3
U4
U5Trusted by founders of companies like
TRUFFL, Party Round, Branded Native, SEEQ Protein, and Kinn Jewlery
Trusted by founders of companies like
TRUFFL, Party Round, Branded Native, SEEQ Protein, and Kinn Jewlery
Step inside real founder conversations: raw, unrehearsed, and honest.
No playbook. No polish.
Just ambitious entrepreneurs uncovering the answers that were there all along.
Because every business hides something valuable trapped under the weight of success and chaos of growth.
Let me show you what I mean.
Step inside real founder conversations:
raw, unrehearsed, and honest.
No playbook.
No polish.
Just ambitious entrepreneurs uncovering the answers that were there all along.
Because every business hides something valuable trapped under the weight of success and chaos of growth.
Let me show you what I mean.
Step inside real founder conversations: raw, unrehearsed, and honest.
No playbook.
No polish.
Just ambitious entrepreneurs uncovering the answers that were there all along.
Because every business hides something valuable trapped under the weight of success and chaos of growth.
Let me show you what I mean.
Charlie Ward was running two thriving ventures in one: Ramen Space, a digital community for bootstrapped founders, and Ramen Club, a buzzing co-working hub in London.
Charlie Ward was running two thriving ventures in one: Ramen Space, a digital community for bootstrapped founders, and Ramen Club, a buzzing co-working hub in London.
But he still had one big question:
“What’s the best next step to scale?”
“Do we open more spaces?”
“Or do we 10x the online community?”
But he still had one big question:
“What’s the best next step to scale?”
“Do we open more spaces?”
“Or do we 10x the online community?”
Through our conversation, Charlie realized it wasn’t either/or.
The magic had always been in the hybrid.
By delegating operations in London, he could create the stability to expand digitally, where his upside was uncapped.
Through our conversation, Charlie realized it wasn’t either/or.
The magic had always been in the hybrid.
By delegating operations in London, he could create the stability to expand digitally, where his upside was uncapped.
The reframe was that physical spaces provide stability and digital products unlock scale.
When clarity clicked, Charlie’s energy shifted.
He saw the path forward: start small, validate fast, and grow through his own founder community.
The reframe was that physical spaces provide stability and digital products unlock scale.
When clarity clicked, Charlie’s energy shifted.
He saw the path forward: start small, validate fast, and grow through his own founder community.
I’ll look back at this as one of the most important conversations I had this year. I came out with true clarity on what I’m aiming for, what to focus on (and not focus on) now, how to sequence things, and a set of initial actions to start progressing.
Charlie Ward,
Founder of Ramen Club, Ramen Space, IndieBeers & Cosy
I’ll look back at this as one of the most important conversations I had this year. I came out with true clarity on what I’m aiming for, what to focus on (and not focus on) now, how to sequence things, and a set of initial actions to start progressing.
Charlie Ward,
Founder of Ramen Club, Ramen Space, IndieBeers & Cosy
I’ll look back at this as one of the most important conversations I had this year. I came out with true clarity on what I’m aiming for, what to focus on (and not focus on) now, how to sequence things, and a set of initial actions to start progressing.
Charlie Ward
Founder of Ramen Club, Ramen Space, IndieBeers & Cosy
More Hidden Value Stories
More Hidden
Value Stories
She found Alignment so why is visibility so hard?
Saara Lampwalla,
Founder & Consultant
He designed a program that parents want, so why couldn't he ask about their interest?
Latham Turner
Founder of Building the Plane
He designed a program that parents want, so why couldn't he ask about their interest?
Latham Turner
Founder of Building the Plane
He designed a program that parents want, so why couldn't he ask about their interest?
Latham Turner
Founder of Building the Plane
She found safety in the scale of big tech brands, can she find intimacy in her new business?
Cris Valerio,
VP of Product at All Day Kitchens
She found safety in the scale of big tech brands, can she find intimacy in her new business?
Cris Valerio,
VP of Product at All Day Kitchens
She found safety in the scale of big tech brands, can she find intimacy in her new business?
Cris Valerio,
VP of Product at All Day Kitchens
Meet David
Meet David
Hey, I’m David Sherry.
I founded and bootstrapped Death to Stock, a creative trend company used by Spotify, Squarespace, Bumble, and BBDO. Since then, I’ve coached and advised 50+ founders — from viral eCommerce brands to fintechs and lifestyle businesses, helping them see what’s invisible inside their own success.
I don’t offer “one more strategy.”
My work is about seeing what you can’t: the pattern beneath the plateau.
That’s what Hidden Value is about: conversations that surface what’s been there all along.
If you’ve ever felt successful but stuck…
If growth feels heavier than it should…
If you can sense something’s missing but can’t name it…
This show is for you.
Hey, I’m David Sherry.
I founded and bootstrapped Death to Stock, a creative trend company used by Spotify, Squarespace, Bumble, and BBDO. Since then, I’ve coached and advised 50+ founders — from viral eCommerce brands to fintechs and lifestyle businesses, helping them see what’s invisible inside their own success.
I don’t offer “one more strategy.”
My work is about seeing what you can’t: the pattern beneath the plateau.
That’s what Hidden Value is about: conversations that surface what’s been there all along.
If you’ve ever felt successful but stuck…
If growth feels heavier than it should…
If you can sense something’s missing but can’t name it…
This show is for you.
CEOs & Executive
Sessions
CEOs & Executive
Sessions
CEOs & Executive
Sessions
Avg. Revenue
Startups & Lifestyle
Businesses
Startups & Lifestyle
Businesses
Startups & Lifestyle
Businesses
Avg. Revenue
Avg. Revenue
How Hidden Value Works
How Hidden
Value Works
01
Discover
A founder brings one real challenge — a revenue plateau, team tension, or moment of identity shift.
01
Discover
A founder brings one real challenge — a revenue plateau, team tension, or moment of identity shift.
01
Discover
A founder brings one real challenge — a revenue plateau, team tension, or moment of identity shift.
02
Discuss
We go beneath the surface. I ask the questions they haven’t been able to ask themselves.
02
Discuss
We go beneath the surface. I ask the questions they haven’t been able to ask themselves.
02
Discuss
We go beneath the surface. I ask the questions they haven’t been able to ask themselves.
03
Uncover
Something clicks. A truth surfaces. Possibility expands.
03
Uncover
Something clicks. A truth surfaces. Possibility expands.
03
Uncover
Something clicks. A truth surfaces. Possibility expands.
Let's Find Hidden Value in Your Business
Let's Find
Hidden Value in Your Business
Let's Find
Hidden Value in
Your Business
Right now, there’s something you can’t see… a blind spot, an overlooked opportunity, a truth waiting to surface.
That’s what these conversations reveal.
And if you’d like to experience it firsthand,
I’m opening a few free 1:1 Hidden Value Sessions this month.
Right now, there’s something you can’t see… a blind spot, an overlooked opportunity, a truth waiting to surface.
That’s what these conversations reveal.
And if you’d like to experience it firsthand,
I’m opening a few free 1:1 Hidden Value Sessions this month.
Right now, there’s something you can’t see… a blind spot, an overlooked opportunity, a truth waiting to surface.
That’s what these conversations reveal.
And if you’d like to experience it firsthand,
I’m opening a few free 1:1 Hidden Value Sessions this month.
U1U2U3U4U5Unlock your hidden value just like other founders
Unlock your hidden value just
like other founders
What Founders Say
What
Founders Say
Jacob Peters
3X FOUNDER & CEO SUPERPOWER.COM
"David helps me see the forest through the trees. It's like he’s seen every personal and founder hardship I've gone through before and always has great frameworks for dealing with these things."
Matthew Jung
CEO Last Crumb, Venture Fund Partner, Owner of GOODONYA organic
“David doesn’t just tell you what to do, he helps you unlock who you are. I’ve been working with David for years now; first as a Founder, CEO, and then as an Investor.”
Ben Zaver
FOUNDER of SEEQ
"His approach has been incredibly impactful in helping me grow both personally and professionally. After I hired a CEO to run the business, I transitioned to working with David more on my personal growth.”
Jennie Yoon
FOUNDER & CEO KINN JEWELRY
"He truly understands the challenges and what it's like being a founder. Together we not only pinpointed the source of a given issue, but he led me to find a path to a solution."
Jacob Peters
3X FOUNDER & CEO SUPERPOWER.COM
"David helps me see the forest through the trees. It's like he’s seen every personal and founder hardship I've gone through before and always has great frameworks for dealing with these things."
Matthew Jung
CEO Last Crumb, Venture Fund Partner, Owner of GOODONYA organic
“David doesn’t just tell you what to do, he helps you unlock who you are. I’ve been working with David for years now; first as a Founder, CEO, and then as an Investor.”
Ben Zaver
FOUNDER of SEEQ
"His approach has been incredibly impactful in helping me grow both personally and professionally. After I hired a CEO to run the business, I transitioned to working with David more on my personal growth.”
Jennie Yoon
FOUNDER & CEO KINN JEWELRY
"He truly understands the challenges and what it's like being a founder. Together we not only pinpointed the source of a given issue, but he led me to find a path to a solution."
Jacob Peters
3X FOUNDER & CEO SUPERPOWER.COM
"David helps me see the forest through the trees. It's like he’s seen every personal and founder hardship I've gone through before and always has great frameworks for dealing with these things."
Matthew Jung
CEO Last Crumb, Venture Fund Partner, Owner of GOODONYA organic
“David doesn’t just tell you what to do, he helps you unlock who you are. I’ve been working with David for years now; first as a Founder, CEO, and then as an Investor.”
Ben Zaver
FOUNDER of SEEQ
"His approach has been incredibly impactful in helping me grow both personally and professionally. After I hired a CEO to run the business, I transitioned to working with David more on my personal growth.”
Jennie Yoon
FOUNDER & CEO KINN JEWELRY
"He truly understands the challenges and what it's like being a founder. Together we not only pinpointed the source of a given issue, but he led me to find a path to a solution."
Jacob Peters
3X FOUNDER & CEO SUPERPOWER.COM
"David helps me see the forest through the trees. It's like he’s seen every personal and founder hardship I've gone through before and always has great frameworks for dealing with these things."
Matthew Jung
CEO Last Crumb, Venture Fund Partner, Owner of GOODONYA organic
“David doesn’t just tell you what to do, he helps you unlock who you are. I’ve been working with David for years now; first as a Founder, CEO, and then as an Investor.”
Ben Zaver
FOUNDER of SEEQ
"His approach has been incredibly impactful in helping me grow both personally and professionally. After I hired a CEO to run the business, I transitioned to working with David more on my personal growth.”
Jennie Yoon
FOUNDER & CEO KINN JEWELRY
"He truly understands the challenges and what it's like being a founder. Together we not only pinpointed the source of a given issue, but he led me to find a path to a solution."
Jacob Peters
3X FOUNDER & CEO SUPERPOWER.COM
"David helps me see the forest through the trees. It's like he’s seen every personal and founder hardship I've gone through before and always has great frameworks for dealing with these things."
Matthew Jung
CEO Last Crumb, Venture Fund Partner, Owner of GOODONYA organic
“David doesn’t just tell you what to do, he helps you unlock who you are. I’ve been working with David for years now; first as a Founder, CEO, and then as an Investor.”
Ben Zaver
FOUNDER of SEEQ
"His approach has been incredibly impactful in helping me grow both personally and professionally. After I hired a CEO to run the business, I transitioned to working with David more on my personal growth.”
Jennie Yoon
FOUNDER & CEO KINN JEWELRY
"He truly understands the challenges and what it's like being a founder. Together we not only pinpointed the source of a given issue, but he led me to find a path to a solution."
Jacob Peters
3X FOUNDER & CEO SUPERPOWER.COM
"David helps me see the forest through the trees. It's like he’s seen every personal and founder hardship I've gone through before and always has great frameworks for dealing with these things."
Matthew Jung
CEO Last Crumb, Venture Fund Partner, Owner of GOODONYA organic
“David doesn’t just tell you what to do, he helps you unlock who you are. I’ve been working with David for years now; first as a Founder, CEO, and then as an Investor.”
Ben Zaver
FOUNDER of SEEQ
"His approach has been incredibly impactful in helping me grow both personally and professionally. After I hired a CEO to run the business, I transitioned to working with David more on my personal growth.”
Jennie Yoon
FOUNDER & CEO KINN JEWELRY
"He truly understands the challenges and what it's like being a founder. Together we not only pinpointed the source of a given issue, but he led me to find a path to a solution."
FAQ
FAQ
Questions Founders Ask
Questions Founders Ask
Questions Founders Ask
Who is this podcast for?
Founders and entrepreneurs who’ve built something good — but feel stuck at their current level. If you sense hidden value you’re not capturing, this is for you.
How is this different from other business podcasts?
How long are episodes?
Do I need to listen in order?
Will this help my specific business?
Can I bring my challenge to the podcast?
I don't have time for another podcast. Why should I listen?
Who is this podcast for?
Founders and entrepreneurs who’ve built something good — but feel stuck at their current level. If you sense hidden value you’re not capturing, this is for you.
How is this different from other business podcasts?
How long are episodes?
Do I need to listen in order?
Will this help my specific business?
Can I bring my challenge to the podcast?
I don't have time for another podcast. Why should I listen?
Who is this podcast for?
Founders and entrepreneurs who’ve built something good — but feel stuck at their current level. If you sense hidden value you’re not capturing, this is for you.
How is this different from other business podcasts?
How long are episodes?
Do I need to listen in order?
Will this help my specific business?
Can I bring my challenge to the podcast?
I don't have time for another podcast. Why should I listen?